*0011565319 *008090529s2009 xx# 000 0 eng *019 $bk *08230$a659.2 *100 $aLarsson, Larsåke$uÖrebro University, School of Humanities, Education and Social Sciences : larsake.larsson@oru.se$_144619500 *245 $aPR and the media$ba collaborative relationship? *300 $aS. 119-135 *500 $aVitenskapelig artikkel *5208 $aInneholder sammendrag *650 $aPR$2norart$_18841300 *650 $amassemedier$9nor$2norart$_128796500 *653 $aPR-media$9eng$_165921800 *653 $amedia relations$9eng$_165921900 *653 $anews management$9eng$_165922000 *653 $apublic relations$9eng$_143110600 *773 $tNORDICOM review : Nordic research on media & communication$gVol. 30, no. 1 (2009)$x1403-1108$w(NO-LaBS)553075(tnr) *999 $z900449847$anorart:900449847 ^