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*24504$aThe marketing book$cedited by Michael J. Baker
*250 $a4th ed.
*260 $aOxford$bButterworth-Heinemann$c1999
*300 $aXXXIV, 718 s.$bill.
*4901 $aMarketing series
*500 $a"Published in association with the Chartered Institute of Marketing."
*650 0$aMarketing$_13018600
*653 $aMarkedsføring$9nob$_12077000
*7001 $aBaker, Michael J.$0(NO-TrBIB)90060389$_17898800
*7102 $aChartered Institute of Marketing$0(NO-TrBIB)90379481$_61549900
*830 0$aMarketing series (London, England)$_96659300
*85642$3Forlagets beskrivelse (kort)$uhttps://contents.bibs.aws.unit.no/?isbn=0750641142
*85642$3Innholdsfortegnelse$uhttps://contents.bibs.aws.unit.no/content/?isbn=9780750641142
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^
